Hey, this is Troy Erickson with the email marketing and copywriting podcast today. I'm back with a really special second time guest. Now, I don't think this person was on the podcast last time, but we did do a YouTube video. And at that time, she was much earlier on in her journey. I would say this was about three years ago.

Talented marketer, very smart. But it was just breaking into the world of email list management since then. Oh my gosh, she has come very, very long way. Um, Mary Lask Bell owns the Busy Bell. It's a boutique email marketing and list management agency, primarily seven, eight, nine figure personal brands that she works with.

And lately she has developed something called the RAD method that we're going to get into and talk about. Um, which is like an addition, like an add on pack to email list management. And it's really, really cool because some of her clients, she's adding like. 30, 40, 50 grand a month, literally just from email marketing and using the ride method.

So we're going to talk a little bit more about this and all the cool things that Mary Laskell is up to. So welcome. Thank you. I feel so special being a second timer.  It is true. It is a rare feat. So congrats on that. So. Um, for people who maybe didn't see our first talk, like two or three years ago, can you fill everybody in on your journey just in general with marketing and email and, uh, how far you've come? 

Yeah. Um, I mean, back when I had a JLB, I was in sales and marketing for a fitness brand. And, um, when I went on maternity leave with my first daughter, I was demoted. Um, and so I decided not to go back. And I stayed home with her for a while with no job, um, but then COVID hit and my husband's job temporarily, temporarily being a couple of years, shut down.

So we had to very quickly figure out what to do. Um, but I didn't have a daycare option. So I had to figure out what can I do from home with the skills I have, the experience, the knowledge and all that, that could help support our family through this, you know, rough patch. Um, and I found. Copywriting first and email marketing second.

And once I found email marketing, it was like, that was it for me. I was in love and just kept investing and doubling down on my skills there. And, um, that was the end of that. Yeah, that's awesome. I love how adversity kind of like, you know, it's great to love what you do, but sometimes the adversity mixed with finding something you do is like the most important thing there, because that, that is super rough.

A lot of people will say, Oh, like, you know, Lost my job. It was rough, but it's like they demoted you on maternity leave, which I don't even know if that's legal. And then it's like, um,  your husband, I know he's in the music industry. And like, that was one of the worst industries to be in during COVID. So like, this was like absolutely a difficult time.

So like, what did you do initially during that time?  Um,  you mean when, when COVID hit and he lost his job?  Yeah, it was really scary. I mean, at first I think like everybody, it was just disbelief, like, no, this can't really be happening, you know, um, and then reality set in and I just went into, I'm, I'm really driven, right?

So like, and I'm really resourceful. So something happens, something goes wrong, we go off track or something fails or something falls through. I'm very quick to say, Okay. Okay, that's okay. Let it go. What's next and just go find that thing. Um, and the first thing I found was, um,  through a website that's kind of like Indeed, but for it specifically for remote and flexible jobs.

And I found a job on there for 20 an hour for a functional medicine doctor who lived in Maryland, and I'm in Ohio.  And I was just doing, you know, like right hand,  right hand man kind of stuff, um, everything she needed. And we built a course together, like a whole, not a course, um, a whole functional medicine program to put her clients through to help them lose weight.

Um, and so I got to really see.  that there was this whole online marketing world and courses and programs and  all this money being made on the internet. I was like, I had no idea all of that was out there before I got into this, which I also think is really funny because now it's, you know, my world. Um, so yeah, it was  devastation and, um, denial at first and then very quickly.

I can fix this. How do we, what can I do? Let's figure this out. Um, and  you know, I never really like 20 bucks an hour is not great, but I never think of, cause my first gigs out of, um, grad school were also super low paying.  Uh, and I never think of it as like the final destination. I'm always like, okay, I'm here to learn a skill.

I'm here to get better at something.  I'm going to and, you know, use this to grow and  You know, like I said, I got to work with her side by side, growing her business and growing her brand.  Um, and I never would have had that experience if I hadn't have taken that opportunity, you know?  Yeah, absolutely. And I, I really like that too, because I kind of came up in a similar situation where I had like one premier client who was like, Hey, you have the reins to pretty much do whatever you want when it comes to marketing because you're just like my right hand man, so I honestly think like i've Worked with or train probably close to a thousand email list managers.

And I find the very best ones start in an environment where they have control over so many different things, right? Because it's different than copywriting. You're not just writing copy. You're managing things. You're making sure that email goes out every day, that it's inboxing, that it makes sense, that there's a strategy you can identify if something breaks and how to fix it.

So  out of all those different things, like how did you come to love email and get really good at specifically email. And decide to go all in on email.  I think part of it is like, I'm an extrovert. So being able to have that one on one conversation with people, I mean, yes, you're sending to a whole list, but the way you can really personalize email and make it feel like a one to one conversation and get people engaged to respond  is really, that really interested me.

Like, we're not just,  Making content and, you know, putting publishing stuff out there. We're having conversations and hearing from our, our prospects, exactly what they need help with and what they're struggling with. And so I thought that was really cool. I also loved, I'm a data nerd, so I have a statistician background.

So I loved the instant feedback of what's working, you know, and what do people respond to? And I think I loved. Stats, you know, I, I knew and understood stats before I understood marketing. And so to be able to merge them was really exciting to me. And maybe I could have gone off and done, you know, media buying that also would have been super cool.

Um,  but  I don't know, for me, it was email. That was my, where I first got my taste of,  you know,  copywriting with.  Statistics and I just loved it. That was the end. Don't worry. I think you found the right profession.  So you kind of hinted at some things that are numbers and reporting. Now you mentioned the rad method.

It sounds pretty rad, but it sounds like you're also going into that because I know the R is reporting. So if you could talk a little bit about what the rad method is, uh, that'd be perfect. Yeah, so the rad method is the busy bells. Me and my team's approach to email list management, email marketing, and it stands for reporting automations, daily emails and deliverability.

And those last three I think are pretty common among.  All this managers, like all this managers are typically doing automations, daily emails and deliverability. Um, but I discovered that how important the reporting piece was for lots of reasons, which I'll explain in a second. Uh, when I was working with a client who had a marketing report and they were tracking stuff with email in a Google sheet  and.

I was hired as a consultant, so I wasn't necessarily writing the copy. I was the one looking at the numbers and saying, we need to tweak this, we need to double down on that.  And I found that I, I wanted to keep adding to that marketing report. I'm like, okay, we're measuring, you know, day and time of send and subject line and Body copy, but I want to know more, like what type of email is it?

How long is it? Is it a long one or a short one? Is it, you know, all of these different facets. And so I built this really, and it's still growing, um, really robust marketing report that we fill out for all of our clients. Um, weekly and then every week on our team huddle, we're talking about like what's working, what's not, and we're seeing the different angles for, for different clients.

Some of them, even in the same niches.  But,  you know, like  You can always theorize about what works and, you know, email marketers can always tell you, oh, this template works or, oh, this angle works or whatever. But I've always said  and believed that you don't actually know what works on your list until you test it because each list is like a living thing.

And who's paying attention and who's responding  alters what works on your own list, right? So the reporting piece has become key. And it's what we use to even guide our team meetings and talk about what's working and what else can we test. And sometimes in those meetings, just based on the conversation that comes out, I'm like, Ooh, we need to add a new column to the marketing report.

Cause I want to test this, you know, um,  but then it also works really well because  One of my clients recently hired us because they had a list manager who was basically sending, not basically, they were sending the same emails for them as they were for another client, just slightly tweaked for the audience. 

And they were really upset about that as they should be, because you know, you're paying a lot of good money. You want it to be personal to your brand.  And I have found that with the reporting piece of the RAD method.  No two clients of ours are getting the same emails because we're making data driven decisions to decide what we're sending and how we're writing it.

Um, and so, you know, if a client has  a really developed tone, you know, and brand voice. We're going to discover that and use that and your emails are not going to be like anybody else's and your strategy is not going to be like anybody else's even within our company.  Yeah, totally. And honestly, my favorite part of what you said is that the list is like a living breathing thing.

I want you to say it is a living breathing thing because people on the other side are living and breathing things and it's funny how that works. And literally, you know, every person is unique in some way, right? And then when you're talking thousands of people in this audience versus another one, that's why things, you know, something might work.

Like there's a lot of marketers out there who say like this thing works, but it's not always the exact same thing that's going to work for somebody else. So the numbers and the data. It's so specific to each list. So it's like taking a concept that has been proven to work and then tweaking it based on the numbers and the math is really, really important.

So that's cool. And I'm glad that you're like very deep into reporting because without that, it's, it's hard to show clients that they're getting results. It's hard to get better results and it's just hard in general. So, um, that sounds pretty rad.  Thank you.  I also had clients who were like,  they didn't have any idea what the strategy was.

either when they were doing it on their own or if they were working with somebody else. And so with the reporting piece, we're able to say, the reason we're sending these types of emails is because that's what they're, that's what's making them book calls with you, you know? And so that my clients love to see, um, that, you know, that we have a strategy and we're not just write an email, send it, write an email, send it.

Like we're really thinking about what's going to work and what's going to get the most out of this list. Yeah, a hundred percent. How much of your time is spent strategizing with the clients versus just, you know, being on your own, looking at the numbers and, um, calling shots, like how, how much time is spent, um, coming up with the strategy and maybe like a promo for next week or like the general direction of the business. 

It probably used to take me longer at this point and, you know, with the, um, like living document that I have for each client, it's really easy for me to go in and say, okay,  appointments dipped here.  Let's go see why what was sent. Okay, let's fix it here. Like I, I just can see  the different numbers that I see tell me exactly where the hole is. 

And then I know what to fix and tweak. So, um,  I jumped on a call, our team huddle was today, earlier today, and I jumped on, um, GoHighLevel for one of our clients about 30 minutes before our team huddle and was able to come to the team huddle and say to my list manager, here's what I'm seeing, let's double down on this.

You know, um, and same thing, one of my list managers brought, you know, he's keeping the report updated every week. And I said, what's working for that client? And he was like, this angle is really working. And so, and he even explained to me his strategy of,  you know, tease it here and then boom, boom, boom with the angle and it's working.

Um, so it used to take me longer, but  it really doesn't take that much time now that I know exactly where to look and what I'm looking for. Nice. Yeah. The fast implementations, like the more you do it, the faster and simpler it becomes and, um, you're able to systemize it too. Now, I would say the, the part that slows me down is like tech issues.

Yeah. That's the part that drives me nuts, right? And if I'm trying to complete a marketing report and I'm looking at  or trying to get a, you know.  ESP to work that isn't working. That's what takes my time.  Yeah. But if I can access everything, yeah. But if I can access everything and the numbers are there, I can read them very fast.

The cool thing is in, um, the email list management certification program, it's like interesting to watch and see like what different sub skill sets. Of copywriting or list management that people have. And we have someone on our team now who's like very good at solving tech issues. And she literally loves tech problems.

I'm like, okay, good thing because now whichever client has a tech issue, she can just figure it out and like, doesn't even ask questions. She just knows the answer. It seems like, so it's amazing. On that is on my list of hires, um, like goal hires. For anybody out there that's listening and is a list manager and loves tech problems,  reach out to me.

Please make yourself known.  Now with that being said, correct me if I'm wrong, but you were a one woman band until, you know, late last year, right?  Yeah. I think April, for some reason, April sticks out to me as the first  point in time when you were like, I came to you and I said. I'm having to put people on a waiting list.

And you were like,  no, no, no. Talk to me about how you've grown your team since then.  Yeah. So, um, I have two email list managers and I have a VA. I'm trying to remember,  I think my hires went email list manager first, then a VA, and then the second email list manager. Um,  and.  The first ELM was really good at even helping me figure out what my process is.

Cause you just get so used to  clicking all the buttons and doing all the things yourself that it's hard to remember, okay, somebody else has to know how I do it. Cause I might do it different than somebody else. Right. Um,  and you know, you shared some SOPs with me, which were really helpful. And then my VA came in and like customize those to, you know, what our process is and. 

Man, she is a smart woman, like she can watch a 30 minute loom of me walking through something and make a 20 page SOP document that's super easy to understand and follow in like an hour. So having, having.  Yeah, having both of those, um, you know, the list managers who can handle the deliverables and the really strong support of my VA to help  extract like my processes out and she'll see holes that I don't see because I'm not thinking about that kind of stuff, um, has just been amazing, really helpful and, and allowed me to actually have.

Time  to like, not work during the evenings, not be checking my phone, you know, while my, while I'm putting my kids to bed, um, I don't even work on the weekends unless there's something I want to work on while they're napping.  But it's gotten me to a point where I just,  which also lets me be super focused on work when I'm at work  and super, super present with my family when I'm with my family.

And so like, everybody wins. Everybody wins. Yeah, a hundred percent. That's one thing I've noticed too is like, uh,  there's something in sports, right? It's like the slower and easier somebody does something and it's like the more graceful they look and the beginners are like Oh, they're trying to learn and they're like all twitchy and fast paced and and business is the same way.

It's like The more you can just slow down, uh, it just helps you see things that are like happening almost in slow motion. Uh, it's this crazy advantage. The more that you like work early on and then figure out how to like build an SOP, how to get a team, how to get a VA or an EA, an executive assistant to like take some of that stuff off your plate.

And then just really help you build and scale a business. And not just like for us being email as management companies, but like really any business. So, um, have you noticed anything, um, anything you've helped your clients with that wasn't maybe like directly related to email, but you noticed it and it made a big difference for them or just maybe a couple of pointers in general. 

Yeah. Um, I mean, I have.  The email list management side is the main portion of my business, but I also have a consulting side. So  there's a lot of things that I see that my clients don't see. Um, even just having us come in and go through their automations that maybe were built a year or 18 months ago, and I'm finding broken links, I'm finding missing subject lines, I'm finding.

Incorrect sender, you know, sender information.  So like even just doing an audit yourself every once in a while.  Um, I made a reel once where I was like, when was the last time you signed up for your own email list? Because if it's been a while, go sign up for it, experience the process again. Do the emails get delivered to the inbox?

Do they all have subject lines? You know, is your picture there? Like, all the things, do all the links work? This is stuff that Automations are great because they run on autopilot,  but I don't like to refer to them as set it and forget it because you still got to come back, make sure things are working, make sure things are optimized.

Um, and all of that, but yeah, there's, I found a broken link on a client's website once who was getting like 450,  000 unique visitors per month  and a broken email link to sign up.  Yeah, so. We found that they fixed it and within 30 days, we had double the amount of signups that we were getting before. Yeah, it's absolutely wild.

Like there's some high level people that I'll talk to and I find like very simple mistakes and like, Oh my gosh, like I'm embarrassed. I'm like, don't worry. It happens all the time. So I had another client too, who, um, she had been running a workshop. For like five years of her business. Well, it's a couple of different workshops, five years in her business.

And I worked with her for 30 days. She told me the name of the workshop.  And I said, that name doesn't do it justice. Nobody cares about the thing that you said in the title.  Let's name it. This. So we named it the new thing, like got clear on messaging. I copy chiefed her emails that she wrote  and she broke her record and webinar registrations ever in five years.

So like, it's these little things. Yeah. That when you're so close to it as the business owner, you just can't see it. Yeah, and it's sometimes stuff that my clients are embarrassed about. They're like, I should have seen that. I should have known that. And they almost feel bad. And I'm like, you're just too close to it.

You know? Yeah. Hard to recite. It's tough to see that. And honestly, I think I was talking to this, um, uh, to actually my group does yesterday. Um, and I said, I think one of the most important skills in general, just like in life is being able to put yourself in somebody else's shoes and like understand.

What they're seeing, so being able to just do something as simple as like, okay, I'm going to pretend I am myself five years ago, and I'm going to go to this website, and I'm going to see if it makes sense to me with a very like newbie lens that I'm looking through compared to where I am now, and I'm going to opt in, and I'm just going to go through the sequence and see if it makes sense.

Is it appealing to me? Is it attractive to me? Am I going to book a call? Am I going to buy? And just making notes of these things can make a massive, massive difference. So like, this is the key that I'm talking about. This is like what separates like the great email is managers and marketers and just like overall successful business people and consultants versus like the average, and I tell a lot of people this too, like the difference between paying people like me and you, like, you know, five, 10 grand, depending on the project.

And like paying two to three grand, like sure, maybe you save a couple bucks up front with the cheaper person, but at the end of the month, what does that cost you? Because a lot of times it's five figures or more and, and I think you're worth every penny. I think I'm good too, but we're here to talk about you and I think that, uh, you're crushing it.

So, um, you know, can I say too, to add to that,  because there's a level of. Skill and, you know, intelligence and all that and drive. But I also love the game.  This is so fun to me. And I've hired people who did not think that this was the most fun and awesome  thing that you could do for money.  And they procrastinate.

And they don't turn in the best work, and they don't even, like, edit their work before they hand it over. And you could just tell the difference. And so, you know, finding somebody who actually really loves this game, too,  and loves email marketing, I think is Yeah. A hundred percent. Now, do you think that people, they just get tired of their work or do you think they maybe have like a money block if they start, you know, doing too well and they subconsciously kind of slip back to their old ways?

What are your thoughts on like mental blocks?  Well, where I've seen this recently, it has been because there's a lot of people who are They're just not doing what they're aligned to do. And people are, they know that people make money copywriting. They know that people make money doing email list management.

And so they're trying to force themselves to be a copywriter or force themselves to be a list manager. And if you don't love it,  it's not going to be, it's not going to make you the money that it's making other people.  That that's my opinion.  Nice. Yeah. Um, now kind of going into like a little fun part. Um, what are a couple of maybe one or two controversial opinions you have that most people would disagree with?

But you're like, I stand by my opinion. Oh my gosh, you always. I know you're really good at this in your marketing, and I always feel like I'm not that controversial, but, um,  well, I'll give you this one because I'm right in the middle of it right now, um, and you know, like, biohacking is really big, it's like getting bigger, and everybody's talking about biohacking, and, um,  I'm working with a video editor too, and he makes reels for me, and I told him, I was like, I want this to be the hook.

And that is something along the lines of, I gave him a couple different options, but it's like, um,  biohacking is not just cold plunging and breath work. Like that would be one hook or, um, this is the one biohack, biohacking technique that everyone should be doing and nobody's talking about. And that is a liver cleanse.

I am on a, this is day four of a five day fasted liver cleanse and  it's been amazing. Um, and so my, I guess if that's controversial is like biohacking is not just cold plunging and breath work.  No, that makes sense though, because like that is also like your expertise, like not just email. So, um, for those who don't know, like, can you talk a little bit about like your experience in breath work and like that industry.

Yeah. So, um,  I've been into Reiki and yoga and meditation and breathwork, uh, for about 15 years now. And, um, it's just part of who I am and it's helped me a lot with personal development. Um,  it's helped me a lot with like overcoming adversity and failures. Um, it's helped me heal my physical body.  Uh, my mental state, just all kinds of things.

And so I'm a big proponent of  maybe you would, you know, self care, um, big proponent of self care, self development, meditation, breath work, all of that, um, and biohacking. But I think, you know, like the popular things that people are doing right now, they're not really understanding that there's other ways to biohack your body.

And even in just these four days, like my face looks different. My teeth are whiter, my skin is different and I'm not even done yet. And so, um, I think that people are missing out on a huge opportunity by  kind of ignoring that piece of the puzzle. So what exactly are you doing over the last five days you're fasting? 

Yeah. So, um, there are liquid enzymes that you can take that, that are packed with nutrition. And so I've been just feeding my body, um, these liquid enzymes. They've been fermented for three years, like it's a bunch of superfoods fermented for three years. So it's really nourishing for the body. So I haven't been hungry.

Um, usually if I'm hungry, it's like right about the time that I'm ready for my next dose. Um, and we started with an intestinal cleanse on days one and two, and then days three and four have been the liver cleanse. And so, um,  drinking the, you know, olive oil and lemon juice. To flush the liver, but that happens after you've done all this other, um, all these other steps to like  clean out and refresh the body.

Now, do you use something similar to the rad method to track your results?  Well, the, my coach, who's also my friend who has been doing this also for 15 years, um,  I'm sort of like documenting my process in voice memos back and forth with her. Um, which has been really cool, but she's really big on the science behind it and, um,  sharing that with me.

And so like, I'll share something that I'm experiencing physically, mentally, or emotionally through this process. And she's like, that's because blah, blah, blah. And she goes into the science and I'm like, Oh man, that's wild. Um, so not quite reporting method, like rad method, but, um, Definitely, I am processing a lot and journaling what's happening and sharing with her and, um, definitely like. 

Yeah, there's, there's process to it for me, not just like wing it, you know? Yeah. A couple of thoughts. So one, I think that directly aligns with, you know, the rad method, email list management. It's like the, the way your personality is. It's like, you just can't go without tracking and like doing things the right way.

I'm like being aligned and in your personal life as well. Second thing is it's actually really interesting. Cause I enjoy biohacking and my wife, Julia, for those of you that don't know. is like very into it. Like she's done everything from a bikini competition, which by the way is very bad for you, all the way up to like all kinds of different diets and like nutritional regimens and things like that.

And last night we were on a walk downtown St. Pete and we walked past this biohacking place. I kid you not, this was yesterday. And they had all of like the cool, you know, toys there and all like the different IV drips and the different bikes and different things to like. That you can do and like tubs you can get in and I looked at it and I was like, where's the reporting?

Like i've done programs like biohacks in miami. And also there's um, that one is like nine grant. It was like full on  The best one that i've found that like most people can do is about 300 to start. It's called bio  And they track your results right away Um, they tell you exactly what you're deficient in and what that might mean for your body.

And then they send you custom supplements. So I think it's really cool. And I literally just walked past the place yesterday and I had the same thought as you where I was like, this just looks like a bunch of fun toys and not actual biohacking.  Yeah. Yeah. It's funny because she even,  I mentioned, you know, we were talking about just like the health of Americans overall has really changed in the last 40 years, 50 years.

And um,  she said she kind of like poo pooed biohacking. And I said, But you understand that this is also biohacking, like this is hacking your biology  to  make you like a superhuman, you know, like that's the whole, that's what people are trying to achieve with some of the other physical things. Um, but this is all internal, you know, and yeah, it's wild.

It's cool too, because it's like, I think this is the first time that, I mean,  the world is always evolving, right? But this is the first time in my life. That I've really felt like people are finally starting to accept the fact that you can do something to feel better. Like previously, like I'm young, I'm almost 28, but a lot of times, you know, I post about like, oh, I feel good about this.

And then, you know, somebody comes in there, well, wait till you're my age. And frankly, you know, I've had friends when I was younger, they were getting close to 30 and they're like, actually. I played basketball the other day and I'm starting to feel it and different things like that. And thankfully, at least yet, I'm not noticing many issues and I'm just really excited for people in general.

It's like we're starting to realize the way you put in your body matters, not just food and drink, but also like supplements and learning what we're deficient in and knowing that there's certain ingredients, just the, the, the food industry and the restaurant industry have used for a long time that are just really bad for you that you should avoid. 

Um, so I'm excited, uh, for humanity, I suppose. Absolutely.  Yeah, and the, the liver is responsible for over 3, 000 functions in your body. So  if you, you know, like hormone imbalances. Uh, pain, inflammation, all of this stuff is being regulated by the liver. And we don't, nobody ever, we don't do anything to help it.

If anything, we only add things that hurt it, you know, bad foods, alcohol, all this. Um, and it took me, yeah, yeah, and it took me losing my gallbladder to realize how big of a problem this was, because I always thought I was super healthy, um, and then I had an emergency surgery out of nowhere, lost my gallbladder, and I was like,  what is going on?

Um, and that's when she got me. She was like, You have to do this. Your body needs it. Yeah, a hundred percent. Um, to go back to email marketing, and for, for getting personal with me for a little bit. I think that's always very, very important. Um, to talk about just like, you mentioned like with the body, there's certain things that you might notice or like a moment where you're like, Ooh, like I need to make a change.

What are maybe a couple of things that a business owner listening might be experiencing where they're like, Oh my gosh, I should probably have Mary look at that.  So one of the biggest things that people reach out to me about, well, there, there's two, one and one doesn't really speak to this. It's like the person who has the initial sales funnel set up and they've made it to seven figures.

And then they're like, we don't have anything set up after that. And I'm like, Oh my God, you're missing so much. Um, but then the other is things are going great. They're making sales. They're booking calls. Everything's moving. And then all of a sudden, things start to drop and drop  or plateau. And they're like, we're still building the list and we're not seeing the same results or we're seeing even lower results.

So like what is happening? Um,  and that's when we come in and we, we look at the automations that they have set up and find errors. Or we look at the copy that we're, that they're sending and we're like,  okay, this is 18 months old. You didn't know who your client was back then you were just winging it now, you know, so now you'd like the copy doesn't match.

It's not the right messaging, you know, so we need to clean that up, um, or even deliverability issues, right? Like, especially with the changes that just happened, especially if you see some drops now in open rates. Um, in calls booked and all of that kind of stuff that would tell you that your list is engaged and seeing your emails.

If you see a drop,  you might have a deliverability issue. Um, and that's something that, you know, we can fix.  We're sure. Yeah. Um, and it's only going to get worse until like June as of right now, at least unless Google changes anything, June is when they're fully going to start blocking people, or at least saying you to spam if you don't have demark set up, if you're not authenticated correctly.

Um, and I did my best. I'm sure you saw the right before February 1st, I promoted like crazy this masterclass I did, but like most people, they, they don't take action until February 1st. There's a big, big problem. So, um,  that's really, really important. So if you are seeing any of those issues or you think, you know what, like, I just want my email looked at where is the best place where people can contact you? 

So they can go to my website, which is the busy bell. It has an E at the end, unlike my name.  So the busy bell with an E at the end. com. Um, and there's, you can read a little bit more about what we do. You can also book a call there if you want to have a chat. Um, I'm also on social media as Mary Lasky Bell, um, Instagram and Facebook.

I always just say if you send me a friend request on Facebook, shoot me a DM and say I heard you on Troy's podcast because I get hundreds of requests and I, I don't even look at them all. Oh my gosh. Shoot me a DM, um, and let me know where you found me so that I know you're, you know, legit.  Perfect. Well, Mary, thank you so much for coming on email marketing and copywriting podcast.

Um, it's been a lot of fun and I love when I can talk to somebody who can dive just as deep into email as I can. This was definitely the case today. Yeah, thank you. I had so much fun. Thanks for having me. All right. And thanks everybody for listening. Again, I'm Troy Erickson with emaillessmanagement. com and we'll see you next time.